:root {
  --bg: #f6f0e8;
  --ink: #172126;
  --muted: #617078;
  --panel: rgba(255, 250, 245, 0.84);
  --panel-strong: #fffaf4;
  --panel-dark: #132026;
  --line: rgba(23, 33, 38, 0.12);
  --accent: #ff7a3d;
  --accent-deep: #dc5d22;
  --accent-soft: rgba(255, 122, 61, 0.16);
  --signal: #2e8b74;
  --shadow: 0 28px 80px rgba(23, 33, 38, 0.10);
  --radius: 28px;
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  font-family: "Space Grotesk", "IBM Plex Sans", "Avenir Next", "Segoe UI", sans-serif;
  color: var(--ink);
  background:
    radial-gradient(circle at top left, rgba(255, 122, 61, 0.18), transparent 32%),
    radial-gradient(circle at top right, rgba(46, 139, 116, 0.14), transparent 28%),
    linear-gradient(180deg, #f9f3ec 0%, #f1e7db 100%);
}

a {
  color: inherit;
}

.page-shell {
  width: min(1200px, calc(100% - 32px));
  margin: 24px auto 40px;
}

.hero {
  display: grid;
  grid-template-columns: minmax(0, 1.45fr) minmax(300px, 0.95fr);
  gap: 24px;
  align-items: stretch;
}

.hero-copy,
.hero-panel,
.section,
.cta-band {
  border: 1px solid var(--line);
  border-radius: var(--radius);
  box-shadow: var(--shadow);
  backdrop-filter: blur(18px);
}

.hero-copy {
  padding: 48px;
  background:
    linear-gradient(145deg, rgba(255, 250, 244, 0.96), rgba(255, 243, 232, 0.92));
}

.eyebrow,
.kicker,
.panel-badge {
  margin: 0 0 16px;
  font-size: 0.82rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--accent-deep);
}

.hero-copy h1,
.section-heading h2,
.cta-band h2,
.hero-panel h2 {
  margin: 0;
  line-height: 0.96;
  font-weight: 700;
}

.hero-copy h1 {
  max-width: 11ch;
  font-size: clamp(3rem, 7vw, 5.8rem);
}

.lede,
.section-note,
.truth-card p,
.step-card p,
.audience-card p,
.cta-band p,
.hero-panel p,
.panel-list li,
.utm-value {
  color: var(--muted);
  line-height: 1.62;
  font-size: 1rem;
}

.lede {
  max-width: 60ch;
  margin: 22px 0 0;
  font-size: 1.08rem;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
  margin: 28px 0 24px;
}

.button {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 52px;
  padding: 0 20px;
  border-radius: 999px;
  border: 1px solid transparent;
  font-weight: 700;
  text-decoration: none;
  transition: transform 160ms ease, box-shadow 160ms ease, border-color 160ms ease;
}

.button:hover,
.button:focus-visible {
  transform: translateY(-1px);
}

.button-primary {
  color: #fff8f3;
  background: linear-gradient(135deg, var(--accent), var(--accent-deep));
  box-shadow: 0 16px 40px rgba(220, 93, 34, 0.28);
}

.button-secondary {
  color: var(--ink);
  background: rgba(255, 255, 255, 0.48);
  border-color: rgba(23, 33, 38, 0.14);
}

.trust-strip {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  margin-bottom: 18px;
}

.trust-strip span {
  padding: 8px 14px;
  border-radius: 999px;
  background: rgba(255, 255, 255, 0.58);
  border: 1px solid rgba(23, 33, 38, 0.10);
  font-size: 0.94rem;
}

.disclaimer {
  margin: 0;
  padding-left: 16px;
  border-left: 3px solid var(--accent);
  font-size: 0.95rem;
  color: #47545c;
  line-height: 1.6;
}

.hero-panel {
  padding: 32px;
  background: linear-gradient(180deg, rgba(19, 32, 38, 0.96), rgba(24, 41, 48, 0.93));
  color: #eff6f2;
}

.hero-panel h2 {
  font-size: clamp(1.8rem, 4vw, 2.6rem);
}

.panel-list {
  margin: 20px 0 0;
  padding: 0;
  list-style: none;
  display: grid;
  gap: 12px;
}

.panel-list li {
  color: rgba(239, 246, 242, 0.80);
  padding: 12px 14px;
  border: 1px solid rgba(255, 255, 255, 0.10);
  border-radius: 18px;
  background: rgba(255, 255, 255, 0.03);
}

.stat-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 14px;
  margin: 24px 0;
}

.stat-grid div {
  padding: 14px;
  border-radius: 18px;
  background: rgba(255, 255, 255, 0.04);
  border: 1px solid rgba(255, 255, 255, 0.08);
}

.stat-grid dt {
  margin-bottom: 8px;
  font-size: 0.8rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: rgba(239, 246, 242, 0.54);
}

.stat-grid dd {
  margin: 0;
  font-size: 1rem;
  line-height: 1.4;
  color: #f7fbf8;
}

.utm-box {
  padding: 16px;
  border-radius: 20px;
  background: rgba(255, 255, 255, 0.05);
  border: 1px solid rgba(255, 255, 255, 0.10);
}

.utm-label {
  font-size: 0.78rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: rgba(239, 246, 242, 0.54);
  margin-bottom: 8px;
}

.utm-value {
  color: #f7fbf8;
  font-family: "IBM Plex Mono", "SFMono-Regular", ui-monospace, monospace;
  font-size: 0.94rem;
}

main {
  margin-top: 24px;
  display: grid;
  gap: 24px;
}

.section {
  padding: 34px;
  background: var(--panel);
}

.section-dark {
  color: #eff6f2;
  background: linear-gradient(180deg, rgba(19, 32, 38, 0.95), rgba(22, 35, 43, 0.93));
}

.section-dark .section-heading h2,
.section-dark .truth-card h3 {
  color: #f6fbf8;
}

.section-dark .kicker,
.section-dark .section-note {
  color: rgba(239, 246, 242, 0.72);
}

.section-heading {
  display: grid;
  gap: 10px;
  margin-bottom: 24px;
}

.section-heading h2,
.cta-band h2 {
  font-size: clamp(2rem, 4vw, 3.2rem);
}

.truth-grid,
.steps,
.audience-grid,
.sample-grid {
  display: grid;
  gap: 16px;
}

.truth-grid {
  grid-template-columns: repeat(2, minmax(0, 1fr));
}

.truth-card,
.step-card,
.audience-card,
.sample-card {
  padding: 22px;
  border-radius: 24px;
  border: 1px solid rgba(23, 33, 38, 0.10);
  background: var(--panel-strong);
}

.section-dark .truth-card {
  background: rgba(255, 255, 255, 0.04);
  border-color: rgba(255, 255, 255, 0.08);
}

.truth-card-alert {
  box-shadow: inset 0 0 0 1px rgba(255, 122, 61, 0.24);
}

.truth-card h3,
.step-card h3,
.audience-card h3,
.sample-card h3 {
  margin: 0 0 10px;
  font-size: 1.18rem;
}

.steps {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.step-card {
  position: relative;
  overflow: hidden;
}

.step-number {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 42px;
  height: 42px;
  border-radius: 50%;
  margin-bottom: 18px;
  background: var(--accent-soft);
  color: var(--accent-deep);
  font-size: 0.92rem;
  font-weight: 700;
}

.sample-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.sample-card {
  display: grid;
  gap: 18px;
}

.sample-topline {
  display: flex;
  justify-content: space-between;
  gap: 12px;
  align-items: center;
}

.sample-rank,
.sample-source {
  padding: 7px 12px;
  border-radius: 999px;
  font-size: 0.8rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.sample-rank {
  color: #fff8f3;
  background: linear-gradient(135deg, var(--accent), var(--accent-deep));
}

.sample-source {
  background: rgba(46, 139, 116, 0.10);
  color: var(--signal);
}

.sample-meta {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  color: var(--muted);
  font-size: 0.92rem;
}

.sample-link {
  display: inline-flex;
  width: fit-content;
  font-weight: 700;
  color: var(--accent-deep);
  text-decoration: none;
}

.section-compact {
  padding-top: 28px;
}

.audience-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.cta-band {
  display: flex;
  justify-content: space-between;
  gap: 24px;
  align-items: center;
  padding: 30px 34px;
  background: linear-gradient(135deg, rgba(255, 122, 61, 0.14), rgba(46, 139, 116, 0.08));
}

.cta-band .kicker {
  margin-bottom: 10px;
}

@media (max-width: 1024px) {
  .hero,
  .truth-grid,
  .steps,
  .sample-grid,
  .audience-grid,
  .cta-band {
    grid-template-columns: 1fr;
  }

  .hero {
    gap: 18px;
  }

  .cta-band {
    display: grid;
  }
}

@media (max-width: 720px) {
  .page-shell {
    width: min(100% - 20px, 1200px);
    margin: 10px auto 28px;
  }

  .hero-copy,
  .hero-panel,
  .section,
  .cta-band {
    padding: 24px;
    border-radius: 24px;
  }

  .hero-copy h1 {
    max-width: none;
    font-size: clamp(2.7rem, 14vw, 4.3rem);
  }

  .hero-actions,
  .trust-strip {
    flex-direction: column;
    align-items: stretch;
  }

  .button {
    width: 100%;
  }

  .stat-grid {
    grid-template-columns: 1fr;
  }
}